Summertime and the Living’s Easy …

Okay, not easy. Maybe just a little easi-er. In honor of this flitting Summer season, we’re going to lighten the editorial calendar here on Copyblogger for a couple months and head back behind the curtain to work on some cool stuff we’re dreaming up for you all. We’ll be filing three great articles a week [...]

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The Ultimate Guide to Facebook Marketing

I’ve just finished writing Facebook Marketing All-in-One for Dummies with two fabulous co-authors (Amy Porterfield and Phyllis Khare) and we’ve been neck-deep in Facebook for the last 9 months. Even Copyblogger is on Facebook now. Do you have your Facebook Page yet? For a platform that’s used by hundreds of millions of people, Facebook can [...]

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The 3-Step Cure for Boring, Useless Content

Let’s face facts. Most online content is lousy. It’s too focused on the content creator. It doesn’t make the lives of readers, listeners, and viewers better. An overcrowded content marketplace filled with diverse online text, audio, and video leaves little room for tolerance of the same old marketing spiel. Bored surfers simply hit the back [...]

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